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The Cold War: The Media and the Message

In studying the U.S. government's use of technology to shape public opinion and policy in this era, educators gain tools for teaching persuasion techniques.

Remember air raid drills and fears of nuclear annihilation? This professional development workshop covers the overwhelming hostility and tensions between the United States and Soviet Union during the early years of the Cold War, and the challenges it placed on journalists to be fair, accurate and clear. Learn how television was just coming of age, and how the U.S. government exploited the newness of the medium to control the message in the battle against communism. Participants will examine persuasion techniques, and gain resources and strategies to bring their new knowledge back to their students.
"I was HIGHLY impressed with the presenters, the technology they used to present, and their knowledge when ANY question was asked. … The vast media resources and the AMAZING website will be put to good use in my classroom for all other historical topics I do teach." Angie Slater, teacher, Carl Junction, Mo.

Booking Information

Professional development workshops include an interactive lesson with a Newseum educator, a packet of resources and teaching strategies, and a gallery exploration guide. 

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How to register and enroll

For more details on options, customizations and pricing, or to book a workshop, please call the Education reservation line at 202/292-6650 or write to Workshops must be requested at least one week in advance. Please be advised that your preferred date may not be available, so have at least two dates in mind. We recommend arriving at the Newseum no later than 15 minutes before your scheduled workshop time.

Cancellation policy:

If you need to reschedule or cancel your workshop, please contact the Education Department at 202/292-6650 OR write to before the date of your scheduled visit. All ticket sales are final. There are no refunds for no shows or unused tickets.

Accessibility Questions?

Assistance (e.g. ASL interpretation, assistive listening, description) for programs/tours can be arranged with at least seven business days’ notice. Please contact AccessUs at or by calling 202/292-6453.

  • Theme:
    Historical Connections
  • Level:
  • Cost:
    Call for pricing
  • Duration:
    90 minutes - options for longer programs are available
  • Days Offered:
    Monday through Friday
  • Time Offered:
    between 9 a.m. and 3 p.m.
  • Capacity:
    max 36 participants in the Learning Center
    max 50 in the Documentary Theater
  • Minimum Enrollment:
    12 participants

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